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China Film Science and Technology LCD digital advertising machine change information dissemination

作者:admin时间:2016-03-22 00:00:00

China Film Science and Technology LCD digital advertising machine change information dissemination; data show that the installation of a building among the audience of the liquid crystal medium, 74.2% of people in each waiting for the elevator when such concerns are regularly broadcast media content, including daily You will see people reach 45.9%. Like the media advertising audience reached 71%, the biggest reason is that they believe in accepting such advertising messages while not wasting their time, back to the boring waiting time to add some lively atmosphere. Media as a high-tech product, its dynamic images and vivid colors to attract the active attention of consumers, combined with its playing time are generally more free target audience bored waiting time, so the vast majority of the audience is not it would reverse psychology, but will actively choose to watch. Science and technology of the information age in the continuous rapid development, it is information and information needs of the masses of requirements are becoming higher and higher, the diversification of the media to provide personalized news and information for the audience to show the user. With the rapid development of digital information age, more and more applications, more and more extensive coverage, its success has changed the way of interaction and information dissemination consumer audience and advertiser users between businesses.


      Perhaps the word advertising for most users outside the industry is alien, but for its application, you will not be unfamiliar. Usually in the street, shopping malls, office buildings, hotels, banks and other public places everywhere multimedia playback devices are all LCD advertising. Now, with the rapid development of mobile Internet technology, LCD advertising machine is also equipped with high-tech trains, the farther toward the direction. LCD advertising machine is considered to be following the print media, radio, television, the Internet's fifth largest media and its prospects were bright.


      Widely good prospects

      LCD advertising machine development in the past two years the market well, on the one hand due to the innovative technology, creating many new features, on the other hand is to increase the market demand, such as banks, shopping malls, and various large-scale meetings, events and so we need to use the site. Companies businesses are LCD advertising market in the future are also very good.


      ① large outdoor LCD advertising applications

      With the continuous expansion of the outdoor advertising market, outdoor LCD advertising machine application of the rapid rise, more and more advertising machine manufacturers, especially with interactive technology matures, it is inspired by the advertisers who put passion. Like You Yi News Interactive advertising is fully demonstrated its interactive technology that allows consumers and businesses to conduct face to face communication and interaction, so that businesses and consumers to reach a win-win situation.


      ② transportation industry advertising become beautiful landscape

      With economic development, transportation and ushered in a new stage of rapid development, making the rapid development of LCD advertising machine. In the field of transportation venues subway, bus and railway stations, airports, etc., we can see the figure of LCD advertising machine, which allows to convey more information in place, waiting for the bus users can bring extremely rich program for people dull the long journey to bring more color and fun. For example, one of the constituent Airport as a modern transportation facilities, the application of the liquid crystal advertising machine can provide users with different visual sensory experience in their fragmented time, make it easier for users to receive information, this "supply" and "demand "level of interoperability, contributed to the popular airport LCD advertising applications.


      ③ market has great potential to provide greater opportunities for large enterprises

      Potential based LCD advertising market, more companies participate, the medium and small enterprises, resulting in an increasingly competitive market presents a low concentration, no leading enterprises, the brand has not yet formed a stable pattern characteristics, which provides businesses with a more a large market opportunity. LCD advertising future will face a new round of market competition, the industry chain will face consolidation.


      ④ development of new technologies as the main content Competitiveness

      The development of mobile Internet technology is driving the LCD advertising began to interactive, intelligent direction. With LCD advertising machine is widely used in various industries, the content of the performance lag more and more obvious, advertising machine manufacturers who are technology-driven innovation, which led directly to the user to focus directly on the hardware , while the content of the software took a laissez-faire attitude. Heavy hardware, though so LCD advertising display effect is getting better, more and more feature-rich, but a shortage of content but many business users to become a vanity project on advertising applications. The end result of this approach is not for advertisers to bring the most immediate benefits, but let advertisers have begun to question the effectiveness of advertising.


      The market is great, but only the truly powerful, innovative thinking of the manufacturers in order to occupy. As the chief commercial video solutions provider, Holley Connaught technology LCD advertising on the combination of its unique design, innovative ideas, and give full consideration to the needs of users, rather than the other vendors, simply decide its application value. Such as its research and development of new mobile TV advertising is the largest computer human-centered elements on the basis of innovation, not only to create a stylish and beautiful appearance, it is the technology leader, so intelligent man-machine interactive advertising, interactive screen size, while but also to achieve horizontal and vertical rotated, mobile and flexible, and convenient.


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